Time again for another "Swap For Safer"! This series is all about taking a popular toxic beauty product and swapping it out for a non-toxic option.
Today's product is one of the highest selling foundations of all time, the bareMinerals Original Foundation Broad Spectrum SPF 15, $28.50 (0.28 oz).
While the bareMinerals Original Foundation is formulated without parabens, binders, fillers, or synthetic chemicals, the Original formula contains one very not so skin friendly ingredient...
This ingredient is known to cause skin irritations and acne. Have you ever wondered why your face began to itch while wearing this foundation, bingo!
Let me introduce you to its non-toxic twin, the Alima Pure Satin Matte Foundation, $28 (0.23 oz).
|Alima Pure Satin Matte Foundation|
This foundation is also formulated without parabens, binders, fillers, or synthetic chemicals, but with one big difference, no Bismuth Oxychloride! Here is my in-depth Review.
Both foundations offer a beautiful natural finish and buildable coverage. It is ideal for those that love a quick and easy foundation routine.
If you know someone that is a long time bareMinerals shopper, introduce them to Alima Pure! Alima Pure is Cruelty-Free, and always formulated without parabens, sulfates, synthetic dyes, phthalates, dimethicone, petroleum, talc, bismuth oxychloride, and nanoparticles.
bareMinerals, a Cruelty-Free brand, is owned by Shiseido, a company that does test on animals.